Verizon teams up with Airtel
In order to expand its content transfer network across the country, Verizon is partnering with India’s largest telecommunications provider Bharti Airtel. First order of business is the launch of four points of presence (PoPs) across four cities: Mumbai, Chennai, Bangalore, and New Delhi.
The four PoP installations mark Verizon Digital Media Services’ momentous investing into expanding throughout the country, leveraging Airtel’s digital infrastructure as a gateway to India.
The partnership
This partnership is the step in the right direction. As it enables double-quick access to Verizon’s digital content platform to residents of the aforementioned sites. CTO Rob Peters of Verizon Digital Media Services had this to say:
“We are expanding our content delivery network in strategic markets that our customers care about, and we have found a long-term partner in Airtel Business. The launch of these strategic PoPs marks the beginning of a strong partnership between Verizon and Airtel Business and further cements our commitment to providing consumers in India, one of the fastest-growing markets for digital media consumption, with exceptional services and quality.”
This will ensure that content on the Verizon Digital Media Services platform can be approached by digital media consumers in a fast, un-seamed and reliable way. Also, it works to improve the experience for users in India.
Furthermore, CEO of Airtel’s voice and data business Ajay Chitkara said that the deal will lead to a “superior user experience” for local customers consuming digital content.
Airtel is currently present in almost 18 countries, including India, Bangladesh, Sri Lanka and 15 countries in Africa. It offers both B2C and B2B Telecom services, including wireless and fixed line technology, national and international long-distance connectivity, Digital TV and IPTV services. It runs across 225,000 kms, covering 50 countries and five continents.
Verizon is already claiming that they have started receiving a positive response to the increase in the speed of content delivery and handling user requests.