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 9 Beauty Apps to Help You Level Up Your Self-Care Routine

Beauty Apps

Does your “perfect” weekend include trips to the masseuse, makeup artist, and hair and nail salon? If so, you’re going to love these beauty apps!

Does your “perfect” weekend include cross-town trips to the masseuse, makeup artist, and hair and nail salon?

Do you splurge on mousse, acrylic polish, and high-end foundation when you cash your paycheck?

If so, you’ll adore these nine beauty apps that can make your life easier.

Beauty Apps


IPSY is the hottest app for beauty gurus who enjoy glamming up and experimenting with the latest trends. The app features thousands of makeup tutorials, over 20,000 high-end products, and endless face charts to help you master the art of contouring.

With IPSY on your home screen, the opportunities are endless. When you sign-up to become a Glam Bag member, the door swings wide open! 

For just $12/month, you’ll receive a box stuffed with five luxury samples. The membership also earns you steep discounts in the IPSY store. Snag $66 Balli Balm for just $14, or save $168.40 on IPSY’s Mystery Glam Bag Plus.


MakeupPlus is one of the most popular beauty apps on the Google Play Store, with over 50 million downloads and over 871,000 mostly positive reviews. This innovative app doubles as your virtual makeup artist.

Simply upload a selfie to the app, and let your artistic eye lead! Compare lipstick shades from your favorite brands, “try on” hair dye colors, and experiment with the looks of the fashion industry’s top gurus.

After discovering a show-stopping look, you can order the products with the tap of a button. No more foundations that don’t match your natural tone or misleading hair dye shades that are too “loud” for your office job.


Sephora is every makeup addict’s favorite store in the mall. But with the handy Sephora app on your smartphone, those discounts, tips, and trends are always at your fingertips.

You can expand your current collection with products from Too Faced, FENTY BEAUTY, and Kiehl’s. Revel in Sephora’s Beauty Insider rewards program to save 10% on orders, qualify for free shipping, and earn redeemable points.

Or use the app’s camera to scan the barcodes of your favorite cosmetic items. Read reviews, check if there’s a sale, and find the right product for you. As if Sephora didn’t already make you feel like you were on cloud nine!

YouCam Makeup

YouCam Makeup racked up over 100 million downloads on the App Store, making it one of the most well-known beauty apps in the world.

It doesn’t just jazz up your selfies, remove blemishes, and whiten your smile, either.

After uploading a photo, you can play around with:

  • Eyebrow shaping (arches, thickness, etc.)
  • Lipsticks and lip glosses
  • Eyeglass styles
  • Hair colors and styles (including ombre)
  • Makeup

Before you spend the afternoon wandering the aisles of Sephora or ULTA Beauty, discover your ideal look!


Booksy is the #1 beauty app if you’re looking to schedule an appointment with a local beauty guru. Just enter your zip code and choose a service — hair salon, massage, makeup, skincare, and more!

The app will then organize a list of the top-rated options in your area. Read their verified reviews, check out their portfolios, and book an appointment in the app. Don’t waste your lunch break arguing with salon answering machines.


Scentbird is an all-time favorite for those with an affinity for lovely fragrances, colognes, and perfumes. For just $15.95/month, you can choose from one of 500 scents from brands like Versace, Cartier, and Prada.

But on top of your monthly 30-day supply, Scentbird also has a few other features worth mentioning.

For one, you can take a quiz to learn which scent profile matches your lifestyle, whether that’s warm and sophisticated or romantic and mellow. The Scentbird app will also alert you to new arrivals and bestsellers as you edit your queue.


Lacquergram is like Instagram for the manicure enthusiast, featuring over 50,000 polishes from 900+ brands. The variety is unbeatable — Sally Hansen and Dior, Chanel and H&M, glitter and cream, black and grey, and so on.

You can upload and share swatches from your current collection, read reviews of new polishes, and create a wishlist of colors you’re craving!

The app also supplies some much-needed inspiration. Use the toolbar at the top to find a chic nail polish for a black-tie wedding, Christmas 2021, or any other event.

ULTA Beauty

ULTA Beauty is on par with Sephora in terms of popularity. With just a few taps, you can purchase your favorite creams and eyeliners and arrange for pick-up or delivery at your local store. 

The app also features the virtual GLAMlab. In the lab, you can try on thousands of new hair colors, lashes, and foundation shades to prepare for your next long-awaited ULTA trip. 

On the ULTA Beauty app, you also have perks like:

  • Booking appointments
  • Earning and redeeming points with every purchase
  • Receiving rewards exclusive to ULTA members
  • Learning about the latest skincare and makeup tips and tricks

If your nearest ULTA has dozens of aisles, this nifty app makes the search for that one brush or eyeliner easier than ever.


TroveSkin is more than just an app — it’s a “personal skincare coach.”

The TroveSkin journey begins with the help of AI to look for pores, sun spots, and wrinkles.

After completing a quiz, the app becomes your skincare classroom of sorts. You’ll learn about the best products for your skin type and how to care for your skin properly.

You’ll track your progress through an in-app diary.

With frequent re-assessments, you can return to touchable, smooth, and flawless skin.


These nine apps can help you pull off a flawless look, whether it’s a regular day at the school, work, or a ritzy night on the town.

But remember one thing:

Don’t forget to toggle those push notifications on!

Many beauty apps send out alerts to promote flash sales, upcoming events, or fresh hair and makeup tips. Never again learn about a new trend or missed sale by scrolling through your Instagram feed.

Adam Marshall


Author’s Bio: Adam Marshall is a freelance writer who specializes in all things apartment organization, real estate, and college advice. He currently works with Grove at Huntsville to help them with their online marketing.


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