We have seen a huge boom in the eCommerce industry and it has become an integral part of today’s commerce. But, if you’re interested in getting your business online, what steps do you need to take, and how you’ll set up your business online? You’ll probably look after some “eCommerce agencies” but, you’ll define the best for your business?
Well, there’s a huge pool of eCommerce development agencies online which are ready to provide you the services which they claim to be the best. Now, with that huge range of agencies, finding someone who can match your requirements and fulfill your needs and aspirations is like finding a needle in the haystack.
Most business owners search for agencies in the local area or city – and you might want to go the same way. Let’s say you are based in Denver, Colorado. You might search like Denver eCommerce agency or best Denver eCommerce agency.
There’s no exception that Denver is a booming city filled with top entrepreneurs and highly qualified experts. But, that doesn’t mean you’ve to believe in everything online or hire someone just because he’s showing up in Google’s top 10 results.
There are some questions that you should ask an agency before hiring them? Read on to find out the 4 important questions you should ask when hiring an eCommerce SEO agency.
Question #1 What does your agency specialize in?
This is a great question to ask your agency. Find out what they are experts in, and how you can benefit from that specialization. If an agency has been doing the same thing for over 10 years, chances are that it is their specialty!
In case you talk to a full-service agency, find out if they have dedicated experts to different services. Oftentimes, full-service agencies have a staff of experts in different fields so they can help customers with all of their needs and questions. Share your business goals with them and see what their dedicated expert can do for you.
Let’s take the above example again if you have a local business in Denver and you’re looking for an agency to help you expand all over the city. You’re most likely to search Denver eCommerce agency, but, before you hire them, find out what their business can do for you, what strategies they will use, and how it’ll impact your business. Discuss these details and see what agency is specialized enough to work with you.
Question #2 Do you have experience in my industry?
Consider you hire an eCommerce agency but they turned out unprofessional or unstable to what your business offers. You might end up wasting time, resources, and money.
That’s why you’ve to ask the agency that what specific industries they’re truly experts in and is there any case study they have in that industry.
More importantly, who are they and how long have they been in business?
Let’s say you’re searching for a company online, you’ll see a lot of agencies will show up. But, don’t just pick one because it’s close to home or the first one that pops up on Google! Choose an agency that experience over a decade or at least a few years, who probably knows the industry very well.
Hire someone who knows the past, present, and future of eCommerce. What this industry was, what it is, and how it’s gonna change in the next five years. If you’re hiring someone, make sure you ask this question.
Question #3 Do you have case studies demonstrating your work and success?
Case studies are one of the best testimonials to what the agency is capable of. Because there you can see the challenges they faced, how they overcame them, and how they reach the campaign’s goals and, ultimately, create a happy client.
With that said, don’t take a case study as a direct result for your business. Case studies include the strategies they used and the results they produced for that specific client. The same strategies might work differently for your business, but this ensures that you’re working with an agency that’s capable of creating good strategies and execution plans.
To find out if this eCommerce agency will be right for your business, ask them about their history of success. Do they have case studies demonstrating the growth and progress they’ve helped other companies achieve? A great way to get some more information before meeting with any potential agencies is by checking out what customers say on Google Reviews, Yelp, or BBB! Also, look at their portfolio to see what companies and brands they’ve worked with. You can see the quality of their work from there as well.
Are there any reviews from people who were satisfied working with this eCommerce agency? It is easy to see why these clients loved working with the agency. The more qualified reviews an agency has, the more qualified it seems to work with. So, it’s always a good idea to look at the reviews of an agency before your hire them.
Question #4 Do you have design and production resources at your agency?
Today most digital media is reliant on visuals, an agency that can produce visual content in-house stands a step higher than its competitors. Web design is one of the main things of your business along with digital marketing, social media, and content promotion strategies. Hiring an agency that provides all the services and understands the latest trends and combines all of them in creating an elegant and responsive website/software for your business, is good to go.
Hiring an eCommerce agency for your business is a great step towards online success. But, there are some questions that you have to ask an agency before you contact them. Why? Because these questions will help you narrow down your search and only invest your time, money, and resources with the companies worth working with. Use these 4 questions while hiring an eCommerce agency and open the doors of online success for your business.